Tuesday, 5 April 2016

Typography - Week 12

31.03.2016 (Week 12)
Go Yin Nee (300 491 531)
Typography

Lecture
Mr.Vinod check for our outcomes one by one to give feedback and advice.


Task 2 (20%): The Booklet
Your task requires you to come up with 10-12 lines about your self. The lines can vary in the number of words (1 word, 5 words, 10 words). These lines will be arranged and expressed according to their meanings. Utilize the knowledge gained in all the tasks previously and express yourselves.
The booklet you are creating has 8 pages in all (2 A4 sheets stuck together and divided into halves). The format of the booklet is an accordion fold and affixed on either end with a card-board.
You have to compose your lines on the various pages, using a variety or appropriate fonts/typefaces, and then considering the size, impact of the respective artworks, place them in an appropriate sequence to ensure a healthy variation from page to page.
A demonstration of this shall be conducted in class. How to fold, how to create your illustrator template and how to place the typographic artworks (expressions of the different lines) in illustrator.
You will submit, a hardcopy print out and upload the respective JPEGs of the 8 pages in spreads of 2 onto your eportfolio.
Marking Criteria: Your work will be judged on whether you have been able to express the meaning of your sentences through your typography and layout (arrangement). The layouts must showcase sensitivity and creativity in the choice of font, its arrangement, its relevancy and its suitability in context of the sentences. It must reflect and enhance the inherent meaning of the sentences. 
You must look at the arrangements for all the pages and decide whether the pages look like a cohesive unit, whether there is a level of consistency or variation, so as to avoid monotony or over-consistency.
You will be judged on whether you have demonstrated critical thinking and exploration, research capability, ability to chronologically document your process and reflect on your journey. This evidence must be visible in your postings in the eportfolio and your in-class process work. 
Duration: 3 weeks
Deadline: week 13
New outcome
I did some changes after Mr.Vinod's feedback

Second submission


Feedback
Decent work, overall is ok. Yet there is lack of flow in between. Arrangement is not good enough 


Reflection
Experience: I gained knowledge about choosing the fonts. The fonts in the booklet have to be match due to what Mr.Vinod advised me.

Observation: I observed that my arrangement is a little too messy in my previous outcome. I make it simple and neat for the new edition

Findings: Choosing a font was hard as it needed to be match with all the fonts in the booklet in order to look neat and nice.

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